Question

Maddie noticed that many students on campus had t-shirts and sweatshirts with Greek organization letters or club names on them. Recognizing that there was a huge market for this attire, Maddie rented a store front and a silk screening machine to get into the t-shirt business. Maddie's rent is $1,000 a month, including utilities. The silk screen machine leases for $300 a month. Maddie can buy blank t-shirts for $6 each and sweatshirts for $10 each. Maddie calculated the cost of materials for the silk screening at $2 per unit. If Maddie sells a screened t-shirt for $15 and a sweatshirt for $25 each, which would she prefer the customer purchase?

A) Sweatshirt because the contribution margin is higher
B) T-shirt because the cost of production is lower
C) Sweatshirt because the selling price is higher
D) T-shirt because the contribution margin is higher

Answer 1

D

Step-by-step explanation:

Contribution margin is the level of output at which revenue would equal zero

Contribution margin = fixed cost / (price - variable cost)

fixed cost = 1000 + 300 = 1300

variable cost :

t shirt = 6 + 2 = 8

sweats = 10 + 2 -= 12

1300 / ( 15 - 8) = 185.71

1300 / ( 25 - 12)