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Zappos' product selection includes performance athletic shoes, outdoor coats, contemporary shirts, couture accessories, and more. This selection best illustrates the firm's: a.product positioning. b.product
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Zappos' product selection includes performance athletic shoes, outdoor coats, contemporary shirts, couture accessories, and more. This selection best illustrates the firm's: a.product positioning. b.product line depth. c.market niche. d.product mix breadth.

User Mayur Gangurde
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Answer:

This is an example of product mix because it represents all of the company's product lines put together :)

User Hida
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