Answer: The media plays a huge role in our society. The media has the power to greatly influence its viewers. For example the media can claim that subways tuna is not fish and people believed it (this actually happened). The media plays the role similar to a mirror. Mirrors show reflection and society typically copies whatever they hear or see the media doing. The media's job is to influence our daily lives and give us routines.
i hope this helps you, sorry if it is not the answer you were looking for :)