Question

Save the file in your Marketing 2 folder, and name it with Study, the section number, and your first initial and last name. For example, Jessie Robinson's study questions for Section 1 would be named Study 1 Robinson. Answer the questions for each lesson on the same day that you read the lesson. Save the file before closing it each day. Then turn in your answers to the study questions at the end of the section. Review Lesson 4 of the Course Overview for instructions about turning in your study questions. Section 4 Study Questions (15.0 points) Answer each question fully. Complete sentences are not necessary. Lesson 1 (5.0 points) 1. What is outsourcing

Answer 1

Outsourcing is a cost reduction practice where Company A contracts Company B or another party to carry out services or produce goods that Company A used to produce for itself.

It is done when paying Company B to perform the services, is cheaper than performing it themselves which would enable Company A to cut down on costs.

For example, it costs Company A $5 per customer service call if they do it themselves but it would cost $3 per call if they let Company B handle it. Outsourcing is where they pay Company B that $3 to handle the calls and save $2.