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How is non-price competition used in an oligopoly?

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Answer:

oligopoly firms are interested not in price wars but in non-price competition to boost sales. This is because of the fact that a cut in price, in all probabilities, will increase total revenue.

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User Byron Gavras
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Answer:

Baumol treats explicitly the advertising form of non-price competition. Thus, oligopoly firms are interested not in price wars but in non-price competition to boost sales. ... This is because of the fact that a cut in price, in all probabilities, will increase total revenue.

User Killrazor
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