Question

WholeGrain One is a cereal that is marketed as a healthy breakfast item for children because it is made with whole grains and has a high fiber content. However, WholeGrain One is loaded with sugar. This is an example of _______, whereby WholeGrain One uses marketing techniques to showcase their operations as beneficial, when in reality it is detrimental to children because of its high sugar content.

Answer 1

Answer: greenwashing

Step-by-step explanation:

The above scenario in the question refers to greenwashing. Greenwashing is when a misleading information is been conveyed by a company regarding their products.

It is when customers are deceived into believing that their products are environmental friendly. In this case, customers are tricked into believing that the cereal is healthy when in fact it contains high sugar content.