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Why is pay per click (PPC) not considered an "organic" Internet marketing technique?

This task contains the radio buttons and checkboxes for options. The shortcut keys to perform this task are A to H and alt+1 to alt+9.
A

Because it involves collecting data and studying user behavior in an attempt to increase market share and sales
B

Because you pay to have your page listed as highly as possible in search engine rankings instead of optimizing pages to help make them appear naturally more relevant
C

Because you optimize your page to help make it appear naturally more relevant instead of paying to have it listed as highly as possible in search engine rankings
D

Because it is not an effective way to reach your target market and generate sales leads

User Simo Erkinheimo
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1 Answer

1 vote
1 vote

Answer:

B. Because you pay to have your page listed as highly as possible in search engine rankings instead of optimizing pages to help make them appear naturally more relevant.

Step-by-step explanation:

A pre-service strategy refers to the process of planning and analyzing activities that enable a business entity to identify and determine its end users or consumers and the uniquely defined services that will be offered to these customers as they enter into the system.

Marketing can be defined as the process of developing promotional techniques and sales strategies by a firm, so as to enhance the availability of goods and services to meet the needs of the end users or consumers through advertising and market research. The pre-service strategies includes identifying the following target market, design, branding, market research.

Pay per click (PPC) is not considered an "organic" Internet marketing technique because you pay to have your page listed as highly as possible in search engine rankings instead of optimizing pages to help make them appear naturally more relevant. Thus, it is artificially generated i.e inorganic.

User Alon Alush
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