Answer: have someone study its target market to see what needs and wants should be met by Mimi Couturier Co
Step-by-step explanation:
Despite the fact that Mimi Couturier is doing everything possible to be efficient and productive, the company is losing money because the company hasn't studied the target market.
The target market refers to the group of consumers that the product is aimed for. When the target market is studied, then the company will be able to know what the consumers want from them and seek ways to address that.