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A manufacturer of electric stand mixers wants to better compete in this highly competitive market. It decides to offer its mixer in over 50 different colors so customers will be able to match the appliance
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A manufacturer of electric stand mixers wants to better compete in this highly competitive market. It decides to offer its mixer in over 50 different colors so customers will be able to match the appliance to their kitchen décor. What type of value creation strategy does this represent?

Multiple Choice
low cost
standardization
localization
differentiation

User Wimateeka
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2 votes

Answer:

Step-by-step explanation:

differentiation is the right answer option D

User AmyShamna
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