The correct answer to this open question is the following.
Although you forgot to include the options for this question, we can say the following.
For businesses and entrepreneurs which of these is generally considered to be the best measures of success?
Without a doubt, the correct answer is "net profit."
Yes, that is right. Businesses and entrepreneurs work very hard and invest their money to sell their services and profits in order to get profits. So after they sell their products and services, they have to pay taxes, deduct those taxes, deduct fixed costs, deduct employees' salaries, and the number they get after these subtractions is their net profit.