By definition, Direct variation equations have the following form:

Where "k" is the Constant of variation.
For this case, you have the following equation:

Where "x" is the the number of visits and "y" is the cost of visiting (in dollars).
In order to calculate the total amount a member will have paid on their 30th visit, you need to substitute this value into the equation:

Substituting into the equation and evaluating, you get:

Therefore, the answer is: Third option.