The company's annual profit (in millions of dollars) as a function of the app's price in dollars) is modeled by :
P(x) = -2(x - 3)(x - 11)
If the app price is zero : i.e. x = 0
Susbtitute x = 0 in the function of P(x)
P( x ) = -2( x - 3 )( x - 11 )
P( 0 ) = -2( 0 - 3 )( 0 - 11 )
P ( 0 ) = -2(-3)( -11)
P( 0 ) = 6( - 11 )
P( 0 ) = -66
There will be the loss of 66 dollars
Answer : -66 million dollars