We have to convert $12 per hour to cents per minute.
The easiest way to do that is to multiply the quantity by unit ratios.
We know that 1 dollar = 100 cents and that 1 hour = 60 minutes, so the expressions (1 dollar / 100 cents) and (1 hour / 60 min) are equal to 1 and do not affect the quantity if we multiply it by them (NOTE: will not change the quantity but will change the units).
For this example we can apply them like this:

Answer: 20 cents per minute.