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Judith, a salesperson for an automobile firm, gives a presentation to a buying agent. During her presentation, she gives the buyer a letter from a customer in New York. The letter praises the efficiency
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Judith, a salesperson for an automobile firm, gives a presentation to a buying agent. During her presentation, she gives the buyer a letter from a customer in New York. The letter praises the efficiency of the supply chain process of Judith's firm and compliments the punctuality and timely delivery of the products. This letter is an example of a(n) _____.

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Testimonial

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User Matt Coubrough
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