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1. Which of the following is a correct definition for the bandwagon propaganda technique?

A. Tries to persuade the reader to do, think, or buy something because it’s popular or because “everyone” is doing it
B. Makes an oversimplified statement about a group based on limited information
C. Tries to persuade the reader by using words that appeal to the reader’s emotions instead of to logic or reason
D. Attempts to persuade the reader by using a famous person to endorse a product or idea

2. Why does the endorsement (testimonial) propaganda technique work?
If you hear the same lie over and over, you’ll start to believe it’s true.
If you are distracted by a convincing argument, it won’t matter if the argument is really relevant to the discussion of the candidate’s capabilities.
If you like the person who is endorsing a candidate, you are more receptive to hearing what they have to say about the candidate.
If you think “everyone” is voting for a candidate, you will want to feel like you are a part of it.

Which of the following is not a common symbol the author mentions being used in U.S. political advertisements?

U.S. currency
Flag of the United States
The Constitution
Bald eagle

Which of the following is not an example of a glittering generality?
Prosperity and Progress
A Safer World
Full Support for the Affordable Care Act
A Vote for Freedom


What is one of the most powerful messages a candidate can convey to voters?
Convincing voters the candidate is more patriotic than their opponent
Convincing voters the candidate will bring about real change to the country
Convincing voters the candidate is one of them and understands what they are going through
Convincing voters the candidate will be the one to make their communities safest

Why is it important to understand propaganda techniques used in political advertisements?
Analyzing the propaganda techniques used will keep you from voting against your preferred political party.
Knowing about these propaganda techniques will allow you to use them to your advantage in your personal life.
Understanding how propaganda techniques work makes you less susceptible to being swayed by it.
It’s crucial that you learn to hate the propaganda techniques used.


What is the main purpose of the last paragraph in the article?
To persuade readers to avoid watching political advertisements
To demonstrate the author’s knowledge about propaganda techniques used in political advertisements
To contrast the author’s humorous tone so readers take the purpose of the article seriously
To examine why political campaigns rely on these propaganda techniques in their advertising

It’s impossible to overstate the importance of being able to think critically about the political messages we receive from friends and relatives, the media and especially the candidates themselves.
There’s no better way to end a symbol-laden ad than with a Glittering Generality.
Bandwagon ads play on our insecurities and our desire to belong.
Many candidates grew up wealthy, went to Ivy League schools on legacy scholarships or are CEOs of Fortune 500 companies.

What is the main idea of the article?
Political advertisements are ridiculous and most voters hate them, but they are never going away.
It’s best not to take propaganda seriously, as only uneducated people fall for its use in political advertisements.
Propaganda techniques have only recently been used in political advertisements, so it’s important that readers become familiar with them.
Political candidates use a variety of propaganda techniques in their advertisements and it’s important that voters be able to identify the techniques used.

.
Which of the following expresses a fact from the passage?
On the surface, all these things sound wonderful.
Lyndon Johnson’s “KKK” ad showed footage of a Klan rally while the narrator quoted Klansman Robert Creel’s support for Barry Goldwater.
Finally, for those without the subtlety or imagination to stack cards, there’s always blatant Name Calling.
If you can’t make yourself look good, the next best–or maybe even better–thing is to make your opponent look bad.

1 Answer

4 votes

C. Tries to persuade the reader by using words that appeal to the reader’s emotions instead of to logic or reason

User Beetstra
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