280,398 views
36 votes
36 votes
The pigmalion effect applies to consumer behavior?

User Heshjse
by
2.5k points

2 Answers

25 votes
25 votes

Step-by-step explanation:

The Pygmalion effect is where an individual's performance is influenced by others' expectations. In other words, higher expectations lead to higher performance. However, the Pygmalion effect specifically refers to how our expectations of others affect our behavior towards them.

The Pygmalion effect, or Rosenthal effect, is a psychological phenomenon wherein high expectations lead to improved performance in a given area. The effect is named after the Greek myth of Pygmalion, a sculptor who fell in love with a statue he had carved, or alternately, after the psychologist Robert Rosenthal.

16 votes
16 votes

The Pygmalion effect is where an individual's performance is influenced by others' expectations. In other words, higher expectations lead to higher performance. However, the Pygmalion effect specifically refers to how our expectations of others affect our behavior towards them.

User Andy Rimmer
by
2.6k points