74.5k views
0 votes
What type of marketing concept did Vaseline use

1 Answer

2 votes

Answer:

Segmentation, targeting, positioning in the Marketing strategy of Vaseline – Vaseline Petroleum Jelly targets the families particularly the ones that have children. Demographics for the brand include 18-60 years old Female preferably with children, Single females who are career driven and are always on the go.

User Destiny
by
8.4k points