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How much money is made every year in the u.s. from merchandise tie-ins to movies and tv shows?
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How much money is made every year in the u.s. from merchandise tie-ins to movies and tv shows?

User Ahmad Asjad
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-studios find that spending more on films that have high merchandising appeal is less risky than producing low-budget films with no such appeal
-studios make decisions about which films to develop based on merchandise tie-in appeal
User Ramakrishnan
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