68.8k views
12 votes
Joan runs a drop-in play center and until recently she was the only business in town where families could find reasonably-priced entertainment for their children. Joan learned that two fast-food restaurants with play areas are being built nearby so she is coming up with ways to convince her customers that her center is preferable. Which of Porter's five competitive forces is Joan specifically worried about

User Coiso
by
3.9k points

1 Answer

7 votes

Answer:

The answer is "Threats of substitute products or services "

Step-by-step explanation:

The threat of substitutes is that other goods can be imported outside a consumer's industry. It happens whenever companies in one sector were expected to fight with firms that manufacture substitute products or services. Another of the five forces that decide the strength of competition in the industry, was its risk of substitutes. When substitute products offer a reasonably close number of benefits at competitive prices, therefore the reasonable structure of the industry threatens.

User Shamir
by
4.4k points