Answer:
place utility
Step-by-step explanation:
Place utility may be defined as making the products or the goods that are physically accessible or available to the potential customers. in other words, the services or the products are available to all in "an arm's reach". It is the utility that is created for the product by virtue of the product's location.
Thus all the entrepreneurs That worked for the Coca Cola helped the company to be one of the largest beverage companies and become a leadership in marketing that is based on its place ability. This was the primary motive of the entrepreneurs.