Question

QUESTION 1 of 10: Your market share is defined as:

a) The area's demographics

b) The percentage of sales your restaurant will make out of all the sales possible in a particular market

c) The amount of marketing time you can buy on the radio

d) The percentage of restaurants targeting the same customer segment as your restaurant is targeting​

Answer 1

Market share is the percent of total sales in an industry generated by a particular company. Market share is calculated by taking the company's sales over the period and dividing it by the total sales of the industry over the same period.

B