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A store selling hunting equipment decides to focus on a new market segment to grow its customer base. It chooses to focus its new marketing campaign toward politically conservative women who are outdoor
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A store selling hunting equipment decides to focus on a new market segment to grow its customer base. It chooses to focus its new marketing campaign toward politically conservative women who are outdoor enthusiasts and socially introverted. This store is focusing its marketing strategy by highlighting:_________.

User Trevor Ian Peacock
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14 votes
14 votes
The answer is: personality and lifestyle.

A store selling hunting equipment decides to focus on a new market segment to grow its customer base. It chooses to focus its new marketing campaign toward politically conservative women who are outdoor enthusiasts and socially introverted. This store is focusing its marketing strategy by highlighting:
personality and lifestyle
User Kartsims
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