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The marketing system identifies the major interacting components, both internal and external to the firm. -True -False

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Answer:

True.

The marketing system does indeed identify the major interacting components, both internal and external to the firm. In marketing, there is a recognition that a firm operates within a larger environment that includes various internal factors (such as the firm's products, pricing, distribution, and promotion) and external factors (such as customers, competitors, economic conditions, regulatory forces, and societal trends). Understanding how these components interact and affect each other is crucial for developing effective marketing strategies and achieving the firm's objectives.

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User Jan De Jager
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