The PGA Tour, the dominant force in men’s professional golf for generations, announced in June 2023 that it would merge with LIV Golf 12. LIV Golf is a league backed by Saudi Arabia’s Public Investment Fund (PIF) 32. The merger will unify the PGA Tour, DP World Tour, and LIV Golf’s commercial businesses and rights under a new, yet to be named for-profit company. The move is expected to facilitate the growth and success of the new entity with a capital investment from PIF.