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How marketers can understand their firm’s competitors, including

their strengths, weaknesses, and likely reactions to the marketing
activities

User Ravemir
by
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1 Answer

4 votes

Answer:

Step-by-step explanation:

Marketers can understand firm's competitors by analyzing and identifying direct and indirect competitors.

Evaluating. competitors by providing offers to customers

Anticipating in market , understanding pricing positions

Learn from your competitors' successes and failures, and use the insights to improve your own products, services, branding, and marketing.

User Stewsha
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8.0k points