Final answer:
The statement means that the client is a frequent and substantial consumer of the company's products. Companies innovate to appeal to such consumers, contributing to the 'consumer treadmill', which refers to the continual buying cycle due to changing product designs and shorter product lifespans.
Step-by-step explanation:
When the statement "This client is a voracious consumer of our products" is made, it indicates that the client in question frequently purchases and uses a substantial amount of the company's products. Essentially, the client has a strong appetite for consumption, gravitating towards the latest offerings, irrespective of whether they are buying out of necessity or desire.
Companies operate in a competitive market where they need to constantly innovate and improve products to maintain their relevance and attract consumers like the one described. This cycle of ever-changing product designs leads to a situation where durable products are less common, prompting consumers to replace items more frequently, thereby sustaining the consumer treadmill. This scenario is advantageous for economic growth but also raises concerns about sustainability and consumerism.