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Conduct a Menu Engineering Analysis for the item below: Total drinks sold: 1700 8 categories There are 37 brands Total CM for the menu: \( 6,146.19 \), CM scotch 1,800 Calculate the menu Mix \% for Jo

1 Answer

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The menu mix percentage for Jo is 0.709j, where j represents Jo's contribution to total drinks sold.

How to solve

To calculate the menu mix percentage for Jo, we need to determine the proportion of total CM contributed by Jo.

Calculate the total CM for all drinks except scotch:

Total CM without scotch = Total CM - CM for scotch

Total CM without scotch = $6,146.19 - $1,800

Total CM without scotch = $4,346.19

Calculate the total CM for Jo:

CM for Jo = (Jo's contribution to total drinks sold) * (Total CM without scotch)

Assuming Jo's contribution to total drinks sold is represented by 'j', we have:

CM for Jo = j * $4,346.19

Calculate the menu mix percentage for Jo:

Menu mix percentage for Jo = (CM for Jo) / (Total CM)

Menu mix percentage for Jo = (j * $4,346.19) / $6,146.19

Simplify the expression:

Menu mix percentage for Jo = 0.709j

Therefore, the menu mix percentage for Jo is 0.709j, where j represents Jo's contribution to total drinks sold.

The Complete Question

Given:

Total drinks sold: 1700

Number of categories: 8

Total number of brands: 37

Total CM (Contribution Margin): $6,146.19

CM for scotch: $1,800

Objective:

Calculate the menu mix percentage for Jo.

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