Final answer:
External forces in marketing management are frequently beyond the control of the marketing manager, such as economic conditions and consumer preferences.
Step-by-step explanation:
External forces in marketing management encompass factors outside a company's control that influence its marketing strategies. These include economic conditions, technological advancements, social and cultural trends, legal and regulatory changes, and competitive forces. Adapting to these external dynamics is vital for successful marketing planning and achieving long-term business objectives.
The external forces in marketing management are frequently beyond the control of the marketing manager. These external forces can include factors such as economic conditions, technological advancements, social trends, and legal regulations. For example, a marketing manager may have no control over changes in consumer preferences or shifts in the economic climate.