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The term ______________________ captures the practical marketing mix activities that must be performed in order to actually bring a new product to its targeted market segments.
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The term ______________________ captures the practical marketing mix activities that must be performed in order to actually bring a new product to its targeted market segments.

User Ishan Patel
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1 Answer

6 votes
Commercialization is the correct answer
User Tacticalmovephase
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