In the realm of computer and technology marketing, a notable example of risk-taking would be a company introducing a groundbreaking, untested product that defies industry norms. For instance, imagine a computer manufacturer unveiling a radically innovative device that incorporates cutting-edge features, such as holographic displays, neural interface controls, and advanced artificial intelligence integration. This bold move would not only disrupt the market but also captivate tech enthusiasts and early adopters, igniting intrigue and curiosity. By challenging conventional boundaries, embracing novel technologies, and venturing into uncharted territory, the company showcases its willingness to take risks and push the boundaries of what is considered possible in the field of computers and technology.