Question

Decision makers tend to rely on their implicit favourite when: A. they are trying to determine the most appropriate decision style. B. they evaluate decision alternatives. C. they want to avoid escalation of commitment. D. they want to make more creative decisions. E they don't have any alternatives to choose from, yet still want to make a decision.

Answer 1

B. They evaluate decision alternatives.

When decision makers are evaluating decision alternatives, they may rely on their implicit favorite, which is a preconceived notion or bias towards a particular option or idea. This can lead to a subjective evaluation of the alternatives and potentially result in a suboptimal decision.