Question

at the running company, there is a certain customer who regularly makes large purchases and returns everything two weeks later. in response, the manager created a policy stating that all tags must be intact; the clothing must not have been worn; and it must be returned within seven days to receive credit. what terminology best describes the retailer's actions? question 2 options: 1) add-on selling 2) getting the lead out 3) data mining 4) rfm analysis 5) cutting off services

Answer 1

The retailer's actions can be best described as implementing a product return policy. The manager created a policy specifying criteria for returning items to manage a specific customer's behavior.

Step-by-step explanation:

The retailer's actions can be best described as implementing a product return policy. The manager of the running company created a policy that specifies certain criteria for returning items, including intact tags, unworn clothing, and a return within seven days. This policy is aimed at managing the behavior of a specific customer who regularly makes large purchases and returns them two weeks later. It establishes guidelines to ensure that customers adhere to certain conditions in order to receive credit for their returns.

Answer 2

The retailer's actions involve implementing a policy to address a customer's frequent large purchases and returns. This strategy is similar to a money-back guarantee used by mail-order and web-based firms.

Step-by-step explanation:

The retailer's actions can be described as implementing a policy to address a customer who regularly makes large purchases and returns everything two weeks later. By requiring intact tags, unworn clothing, and a return within seven days to receive credit, the manager is aiming to discourage the customer's behavior and ensure the company's profitability. This strategy is similar to a money-back guarantee, which is commonly used by mail-order and web-based firms to encourage purchases even without the ability to see or touch the products.