the writer or speaker's attitude toward the subject, audience, or events of the text. Word choice (diction), details, imagery, and sentence structure (syntax) all contribute to the understanding of tone. So… tone is the result of other literary choices made by the author. It is important to learn because Using the appropriate kind of descriptive words, including imagery, or vivid language used to paint a mental picture, can convey mood and tone by helping readers get a clearer sense of what they're reading about and how the author thinks and feels about the subject, and thus what they're supposed to think and feel.