If Mrs Chua wants to buy 25 cupcakes, we can take advantage of the "Buy 2 and Get 1 Free" promotion and divide the cupcakes into groups of 3. For every 3 cupcakes that she buys, she only pays for 2, which means she gets 1 cupcake for free. This means that for every group of 3 cupcakes, she only pays for 2 cupcakes, or $\frac{2}{3}$ of the total price.
Let's first find out how many groups of 3 cupcakes she needs to buy in order to get 25 cupcakes. We can divide 25 by 3 to get:

This means that she needs to buy 8 groups of 3 cupcakes and 1 extra cupcake.
To minimize the amount of money that Mrs Chua spends, we want to take advantage of the "Buy 2 and Get 1 Free" promotion as much as possible. So we want to make sure that we only pay full price for the last cupcake.
Therefore, Mrs Chua should buy 8 groups of 3 cupcakes (i.e., 24 cupcakes) and then pay full price for the last cupcake. This means that she pays for 16 cupcakes, but gets 8 cupcakes for free (because of the "Buy 2 and Get 1 Free" promotion).
So the total cost for the 25 cupcakes is:

Therefore, Mrs Chua pays $\frac{35}{3}m$ to buy 25 cupcakes using the "Buy 2 and Get 1 Free" promotion.