Question

If you are using the crowdfunding method to raise money for a new product or venture, who are

you are usually targeting? Select TWO options.

Answer 1

Options for target audience when using crowdfunding to raise money for a new product or venture are General public and Segmented audiences.

Step-by-step explanation:

General public: Crowdfunding platforms are open to anyone with internet connections, so entrepreneurs can target audiences at a large scale to convince them to invest in their product or venture. This includes friends, family, colleagues, and strangers willing to invest in the new product or venture.

Segmented audiences: Crowdfunding also targets specific segmented communities that share an interest in new products or ventures. This includes social media and online groups that align with the product or venture's target audience.