Answer:
Buffalo Wild Wings is a popular sports bar and restaurant chain that offers a variety of food and beverages to its customers. The company's market offering is based on the concepts of needs, wants, and demands.
Needs refer to the basic requirements for survival, such as food, water, and shelter. In the case of Buffalo Wild Wings, the need is for food and drinks, which customers require to satisfy their hunger and thirst.
Wants refer to the desires or preferences of an individual. In the case of Buffalo Wild Wings, customers may want a specific type of food or beverage, such as a certain flavor of chicken wings or a specific brand of beer.
Demands refer to the willingness and ability of an individual to pay for a product or service. In the case of Buffalo Wild Wings, customers who are willing and able to pay for the food and drinks they want and need become the company's demand.
Buffalo Wild Wings' market offering is a combination of its food and beverage menu, the atmosphere of the restaurant, and the entertainment provided by the sports games shown on TV. The company caters to the needs of its customers by providing them with a range of food and drink options to satisfy their hunger and thirst. The company also caters to the wants of its customers by offering a variety of flavors and beverage options to choose from. The demand for Buffalo Wild Wings is created by customers who are willing to pay for the food and drinks they want and need, as well as the experience of dining and watching sports in the restaurant's atmosphere.
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