Answer:
The author of the article employs tactics similar to all mass advertisers of the 1920s by appealing to the emotions and desires of the readers, using hyperbolic language to create excitement and anticipation, and making exaggerated claims about the product being advertised. An example of this can be seen in the use of phrases like "the romance of today for millions of kindly Americans," "the thrills and dangers of a great cross-country race," and "pages of beautiful and interesting pictures in rotogravure." These tactics were commonly used in advertising during the 1920s to create a sense of urgency and excitement among consumers and to persuade them to buy the product being advertised.