Final answer:
Cybersecurity measures should promote the integrity and confidentiality of data, ensuring accurate, unaltered information and restricted access to authorized people. Privacy rights, careful sharing, and understanding policies help individuals protect their data amidst evolving perceptions of online risks.
Step-by-step explanation:
Cybersecurity measures should promote the integrity and confidentiality of data. These measures are crucial for protecting personal, financial, and medical information shared with businesses and organizations, as well as for safeguarding national security secrets. Considering the increasing threats to digital information storage, it's important to understand that integrity ensures data remains accurate and unaltered, while confidentiality ensures that the access to data is restricted to authorized individuals.
With the rising complexity and prevalence of cyber technologies, the tension between individual privacy and government protection or regulation is growing. Measures taken by individuals can include becoming familiar with privacy rights, thoroughly reading privacy policies, and being cautious with the personal information they share online. As the Pew Research Center reports, public perceptions of online risks are evolving, highlighting the complexity of online privacy and security concerns.