Question

In a hotel, a staff member follows a strategy to recommend guestrooms to a guest. The staff member enthusiastically recommends a guestroom sold at the highest rate. If the guest rejects this rate, the employee moves down to the next price level and enthusiastically recommends this type of guestroom. This process is repeated until the guest hears about a room at an acceptable price point and books the room. What is the strategy followed by the staff member?

1) The staff member recommends the guestroom with the lowest rate.
2) The staff member recommends the guestroom with the highest rate.
3) The staff member recommends the guestroom with the average rate.
4) The staff member recommends the guestroom with the highest rate and then moves down to the next price level if rejected.

Answer 1

The staff member follows a strategy of recommending the guestroom with the highest rate and then moving down to the next price level if rejected.

Step-by-step explanation:

The strategy followed by the staff member is to recommend the guestroom with the highest rate and then move down to the next price level if rejected. This strategy allows the staff member to start with the most expensive option and gradually find a price point that the guest finds acceptable. By offering the highest rate first, the staff member maximizes the potential revenue from the guest.