Question

Organizational memory is best described as?

1) the total terabytes of hard disk space available on computers throughout an organization.
2) the ability of senior executives to recall important information about the company's products, services and employees.
3) the storage and preservation of intellectual capital within an organization.
4) the ability of employees throughout the organization to recall important information about the company's products and services.
5) the extent to which potential customers are able to recall specific products and services provided by an organization.

Answer 1

Organizational memory refers to the collection, storage, and accessibility of an organization's intellectual capital, such as knowledge of processes and customer insights, critical for its operations.

Step-by-step explanation:

Organizational memory is best described as the storage and preservation of intellectual capital within an organization. This includes all manners of encoded information which the organization stores and retrieves to support its operations and decision-making processes. Similar to human memory, where encoding, storing, and retrieving information is essential for everyday functioning, organizational memory ensures that knowledge ranging from procedural know-how to customer insights is maintained and accessible to inform future actions. It is not merely about the capacity of the hardware (as in the terabytes of hard drive space) or the individual recall abilities of executives or employees, but rather about the collective system that holds the organization's experiences, processes, practices, and values, often integrated into its culture, databases, and documentation.