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Describe a situation where value at one level of the enterprise may not be seen as valuable at another level

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Answer:

At the Board level of a traditional company, the value delivered by a company's Information technology unit is rarely mentioned or discussed if they are not an IT firm.

This is attributable to the inability of traditional firm-level economic analysis to bring fully to the fore, in a langugage that the Board of governors can understand, the intangible impacts of IT delivers to the overall business value.

The purchase of faster laptops and better productivity tools (for instance) which help to foster collaboration irrespective of time or space will in some way translate to increased bottom line due to increased effectiveness and efficiency might go unaccounted for or unnoticed in a board level report.

However, the sales-manager who brought in more money in sales will most likely get very decent attention from the powers that be.

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