Final answer:
Medicare Supplement advertisements must be submitted for approval to the Centers for Medicare and Medicaid Services (CMS) to ensure compliance with regulations and protect consumers.
Step-by-step explanation:
Medicare Supplement advertisements must be submitted for approval to the Centers for Medicare and Medicaid Services (CMS). CMS is the federal agency responsible for administering Medicare, and it reviews and approves all Medicare Supplement advertisements to ensure they comply with regulations regarding content, accuracy, and fair marketing practices.
The purpose of submitting these advertisements is to protect consumers by preventing misleading or false information that could potentially mislead individuals who are eligible for Medicare Supplement plans.
One example of a regulation that CMS enforces is that Medicare Supplement advertisements cannot use testimonials or endorsements from Medicare beneficiaries in their marketing materials.