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Which one of the following is not a part of determining whether a company's prices and costs are competitive?

A) Benchmarking against competitors
B) Analyzing supply chain efficiency
C) Assessing customer satisfaction
D) Conducting market research

1 Answer

5 votes

Final answer:

Conducting market research is not a part of determining whether a company's prices and costs are competitive.

The correct answer is D) Conducting market research.

Step-by-step explanation:

The correct answer is D) Conducting market research.

Conducting market research is not a part of determining whether a company's prices and costs are competitive because it focuses on gathering information about market trends, consumer preferences, and competitors' strategies. However, analyzing supply chain efficiency, benchmarking against competitors, and assessing customer satisfaction are all important factors in determining whether a company's prices and costs are competitive.

User Steven Zack
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