Final answer:
When a media representative visits a restaurant, they should be referred to the public relations officer or the owner/manager, who is equipped to handle media inquiries in a manner that safeguards the restaurant's interests and image.
Step-by-step explanation:
If a representative from the media shows up at your restaurant, it is advisable to refer them to the person who handles public relations or media inquiries for your business, commonly known as a public relations officer or the owner/manager. This person typically has the necessary training and experience to handle media interactions in a professional manner that represents the restaurant's interests well. Additionally, they may have an understanding of the topics or issues the media is interested in and how to address these matters in a way that maintains the restaurant's image.
When the media cover a domestic controversy or are seeking to hold government officials accountable, they consult with individuals well-versed in handling such situations. Similarly, when a media representative visits your establishment, your designated media handler will provide information in a controlled manner, ensuring that the restaurant's best interests are upheld and that coverage does not become sensationalized. They serve as the watchdog for the business, ensuring that the interaction with the media is beneficial and not detrimental.