Final answer:
Commitment tactics covered in this chapter can be especially effective for individuals with a strong need for consistency. The foot-in-the-door technique is one example.
Step-by-step explanation:
The commitment tactics discussed in this chapter can be especially effective for individuals who have a strong need to be consistent with what they've previously said and done.
This is because these tactics play on the principle of consistency, where our past behavior often directs our future behavior and we have a desire to maintain consistency once we have committed to a behavior.
For example, one commitment tactic is the foot-in-the-door technique. This technique involves getting a person to agree to a small favor or purchase, only to later request a larger favor or purchase. People who have a strong need to be consistent with their past behavior are more likely to comply with the larger request.
In the context of a collective campaign to fight a future threat, the key is to appeal to the different personality types and find ways to resonate with each type. By understanding the various personalities and crafting messages that align with their values and beliefs, it is possible to get people of all personality types on board with the campaign.