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Zappos.com started in 1999 and has been tremendously successful since its founding. It is both the largest online shoe store and one of Fortune magazine's top 100 places to work. What is the core mission at Zappos?

a-expand internationally
b-steady growth and profits
c-provide the best customer service
d-provide good jobs for employees
e-remain the largest online shoe store

1 Answer

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Final answer:

The core mission of Zappos.com is to provide the best customer service, which has been fundamental to its success and shapes the company's culture.

Step-by-step explanation:

The core mission at Zappos.com is to provide the best customer service possible. This commitment to customer satisfaction is known as "Delivering Happiness," a term that is also the title of a book written by Zappos CEO Tony Hsieh. Zappos's emphasis on customer service includes providing a wide selection of products, a user-friendly website, free shipping both ways, a 365-day return policy, and a call center that is open around the clock. This approach has been integral to the company's success and is the foundation of their company culture.

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