Final answer:
A listing agreement should contain a clear property description and details, but it does not include the broker's favorite marketing tactics, agent's personal achievements, or social media engagement metrics.
Step-by-step explanation:
A listing agreement is a contract between a real estate broker and a property owner, outlining the terms and conditions of the agreement. It should typically contain the following required elements:
- Clear Property Description and Details: The listing agreement should include a thorough and accurate description of the property being listed, including its address, size, features, and any other relevant details.
- Broker's Favorite Marketing Tactics: The listing agreement may include information about the broker's preferred marketing tactics, but it is not one of the required elements.
- Agent's Personal Achievements: The listing agreement should focus on the property being listed rather than the agent's personal achievements.
- Social Media Engagement Metrics: While social media marketing may be included in the marketing plan, the specific engagement metrics are not typically part of the listing agreement.