Final answer:
You are increasing the likelihood your friend agrees to go to the party by framing your proposal. This technique highlights the benefits of attending, such as free food and quality time, making the social exchange appear more favorable to your friend who dislikes crowds.
Step-by-step explanation:
You are increasing the likelihood he agrees by framing your proposal to highlight the subjective benefits for him. The technique used here involves presenting information in a way that emphasizes the positive aspects that are most likely to persuade your friend. This approach takes into account the principles that people are motivated to maximize the benefits of social exchanges. Moreover, when individuals consider engaging in any activity, they often weigh the costs and benefits. In this scenario, by focusing on the free food and quality time together, you're aiming to maximize the perceived benefits of attending the party for your friend, who doesn't enjoy crowds.
In the context of the other provided information, this approach is different from simply being biased or subjectively reframing, as it's a conscious choice to present information in a certain light to achieve a desired outcome.