Final answer:
Connecting your social networks to Hootsuite is important because it allows you to not only publish messages, but also engage with your audience.
Step-by-step explanation:
In today's job market, having a professional online presence is crucial. Connecting your social networks to Hootsuite is important because it allows you to not only publish messages, but also engage with your audience. Without this connection, you would only be able to listen to conversations, but not respond. By connecting your social networks to Hootsuite, you can easily manage and interact with your audience, enhancing your online presence.