Final answer:
Conversion, also referred to as completion rate, is a metric used in business to measure the percentage of individuals who take a desired action out of the total population. In the context of the question, conversion refers to the percentage of individuals who successfully complete a job application on the Phenom platform. Conversion rate can be calculated by dividing the number of conversions (completed applications) by the total number of visitors or users.
Step-by-step explanation:
Conversion, also referred to as completion rate, is a metric used in business to measure the percentage of individuals who take a desired action out of the total population. In the context of the question, conversion refers to the percentage of individuals who successfully complete a job application on the Phenom platform. For example, if 100 people start a job application and 80 people complete it, the conversion rate would be 80%. Conversion rate can be calculated by dividing the number of conversions (completed applications) by the total number of visitors or users.